Design Before You Build

How 3D visualization turned uncertainty into clarity for the Johnson Residence

Home: Welcome

You will know it when you see it

From Ideas to Reality

The Johnsons loved their home but wanted a fresh, modern exterior. Like many homeowners, they weren’t sure which design direction would look best — and they wanted confidence before committing to construction.

Using a mix of sketches and 3D visualization, we helped them test materials, colors, and proportions until everything felt right. Every choice was made visually, not just on paper.

The Process

We guide every client through each step, from early sketches and 3D concepts to selecting product colors, finishes, lighting, and fixtures that bring the vision to life. Whether working independently or alongside your preferred contractor or architect, our process keeps everything clear, visual, and collaborative from start to finish.

Concept Sketches

Quick sketch sessions explored new rooflines, siding patterns, and entry layouts. This step gives flexibility before committing to a single direction.

3D Renderings

We created realistic renderings that captured true lighting, textures, and material depth.
The Johnsons could see how their home looked at different times of day and compare multiple color palettes side-by-side.

Final Selections

Once they found the perfect balance, all materials and finishes were finalized before construction.
This eliminated revisions, reduced stress, and kept the project on schedule.

Compare Options. Decide with Confidence.

Interactive Options

Visualization isn’t just for aesthetics — it’s a decision-making tool. We provided multiple visual options side-by-side so the Johnsons could clearly see:

How materials looked in natural light
How proportions affected curb appeal
How design tweaks changed overall balance

From Rendering
—
to Reality

Every design choice for the Johnson Residence was tested visually before construction began, allowing the homeowners to move forward with total confidence. Before using 3D visualization, they felt uncertain about which direction to take, and revisions delayed their project start by nearly a month. Through realistic renders and side-by-side comparisons, they were able to finalize every color, material, and finish in advance—reducing lead time by 30% and avoiding nearly $20,000 in potential change orders. With all selections approved and visualized, construction stayed on schedule and within budget. The updated design incorporated insulated siding and reflective metal roofing, improving comfort, energy efficiency, and long-term durability while bringing their modern vision to life.